Belajar Marketing Dari Apple

Kita sering melihat brand atau orang yang benar-benar sukses dan menjadi selebriti baik secara pribadi atau secara perusahaan dan tentunya kita akan bertanya-tanya, “bagaimana mereka melakukannya?” Sebagai contoh, saya menghadirkan Apple besutan Steve Jobs, Stephen Gary Wozniak & Ronald Wayne, yang sudah jelas Apple adalah salah satu brand yang telah dan sangat sukses. Seluruh produk … Read more Belajar Marketing Dari Apple

5 Tablet Terbaik Tahun 2017

Terlepas apakah kita pengguna perangkat Android, iOS ataupun Windows, saat ini telah tersedia beragam pilihan tablet canggih dengan keunggulannya saling bersaing satu sama lain, baik dari sisi spesifikasi teknis maupun dari sisi harga. Jika kita bingung memilih tablet mana yang akan dibeli, terlebih dengan spesifikasi yang terkadang tidak jauh beda dengan smartphone pada umumnya, membuat … Read more 5 Tablet Terbaik Tahun 2017

The Real Leadership Lessons of Steve Jobs – Part 4 : in Memoriam

Combine the Humanities with the Sciences “I always thought of myself as a humanities person as a kid, but I liked electronics,” Jobs told me on the day he decided to cooperate on a biography. “Then I read something that one of my heroes, Edwin Land of Polaroid, said about the importance of people who … Read more The Real Leadership Lessons of Steve Jobs – Part 4 : in Memoriam

The Real Leadership Lessons of Steve Jobs – Part 3 : in Memoriam

Impute Jobs’s early mentor Mike Markkula wrote him a memo in 1979 that urged three principles. The first two were “empathy” and “focus.” The third was an awkward word, “impute,” but it became one of Jobs’s key doctrines. He knew that people form an opinion about a product or a company on the basis of … Read more The Real Leadership Lessons of Steve Jobs – Part 3 : in Memoriam

The Real Leadership Lessons of Steve Jobs – Part 2 : in Memoriam

Take Responsibility End to End Jobs knew that the best way to achieve simplicity was to make sure that hardware, software, and peripheral devices were seamlessly integrated. An Apple ecosystem – an iPod connected to a Mac with iTunes software, for example—allowed devices to be simpler, syncing to be smoother, and glitches to be rarer. … Read more The Real Leadership Lessons of Steve Jobs – Part 2 : in Memoriam